Advertisement
Dior, Chanel, Balenciaga – fashion’s the word in Apple TV+’s The New Look; series’ costume designer on capturing the looks of the 1940s
- The New Look on Apple TV+ depicts the feud between French fashion designers Christian Dior and Coco Chanel, set against the backdrop of Nazi-occupied Paris
- The show’s costume designer, Karen Muller Serreau, explains how her team captured the look and feel of the period as well as the rivalry between the designers
Reading Time:3 minutes
Why you can trust SCMP

The latest television show to live rent-free in our heads is Apple TV+’s The New Look, out on February 14.
The series, set in Nazi-occupied Paris during the second world war (1939-1945), follows one of the biggest feuds in fashion history – namely, the one between French fashion designers Christian Dior, played by Ben Mendelsohn, and Coco Chanel (Juliette Binoche).
Written and directed by Todd Kessler, the show has an all-star cast that includes John Malkovich and Game of Thrones star Maisie Williams.
Advertisement
The other star of the show, of course, is the costumes – which are within the realm of costume designer Karen Muller Serreau, who has worked on various projects like The Serpent Queen, Now You See Me and Stillwater.
UK-born but having lived extensively in Paris, she says: “Being English but with an almost native feel for France, my experience has given me a wider vision of form and style.”

The New Look follows Chanel’s alleged involvement with the Nazis in Paris as well as the arrest and deportation to a concentration camp of Dior’s sister (Williams), and also features creatives from that time, such as artist Pablo Picasso and movie star Arletty.
Advertisement
Select Voice
Choose your listening speed
Get through articles 2x faster
1.25x
250 WPM
Slow
Average
Fast
1.25x