Meet French TikTokker Bách Buquen, who’s normalising make-up for men
Buquen may be only 19, but he’s already attending events with A-listers like Rihanna and A$AP Rocky, and going to Tod’s and Gucci shows
The 19-year-old French influencer – who has millions of followers on Instagram and TikTok – has gone viral for his beauty content, which he creates with the aim of “normalising make-up for men”. He takes videos of himself applying make-up in public, while curious onlookers are captured in the background of his videos. These clips have amassed millions of views, catapulting him to unprecedented success and landing him collaborations and partnerships with brands such as L’Oréal, Mac Cosmetics, Dsquared2, Hugo Boss, Charlotte Tilbury, Armani, Anastasia Beverly Hills and Jacquemus.
So what else do we know about Bách Buquen?
What’s Bách Buquen’s background?
Bách Buquen hails from Paris, France, where he was born to an actress mother, per V Magazine. He was raised in the 6th arrondissement of the French capital, which he still considers his “favourite neighbourhood”, though he now lives in New York.
He also grew up surrounded by fashion thanks to his mum, and started experimenting with make-up at a young age, specifically in middle school. “I had pimples, and so I took my mother’s concealer in the morning to hide them very quickly before I went to school,” Buquen recalled to V Mag.