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Luxury

Jake Gyllenhaal is the new face of the Santos de Cartier watch

STORYMelissa Ko
A film advertisement featuring the veteran actor will be online and in theatres this spring
A film advertisement featuring the veteran actor will be online and in theatres this spring
Cartier

A film advertisement featuring the veteran actor will be online and in theatres this spring

Jake Gyllenhaal. Photo: Matthew Brookes
Jake Gyllenhaal. Photo: Matthew Brookes

American actor and producer Jake Gyllenhaal will be the new face of luxury watchmaker Cartier’s iconic Santos de Cartier timepiece. 

 

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Noted for his performance in Brokeback Mountain (2005), which earned him a BAFTA for best supporting role and an Oscar nomination, the 37-year-old Hollywood actor is set to appear in a film advertisement which will appear online and in cinemas this spring, according to New York magazine WWD

With a functional and elegant design, the Santos de Cartier watch was first developed in 1904. 

The latest interpretation of the square-face timepiece, which features an interchangeable leather strap and bracelet, was unveiled in Geneva in January. 

 

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