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Chinese man earns US$39,000 in 2 years teaching adults to ride bicycles amid surging demand

Set to graduate with his sports education master’s in June, Li plans to refine his teaching methods and expand into nearby provinces

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A man who is studying a master’s in sport education in Shanghai earned 270,000 yuan (US$39,000) in two years teaching hundreds of people to ride bicycles. Photo: RedNote
Alice Yanin Shanghai

A master’s degree student in China, who has taught hundreds of adults and children to ride bicycles over the past two years and earned 270,000 yuan (US$39,000) from it, recently went viral on social media.

The man, whose surname is Li, is a third-year master’s degree candidate at Shanghai University of Sport (SUP) majoring in sports education, as reported by the news outlet The Cover.

Li shared that years ago, he and a friend recognised the demand for bike-riding instruction and decided to establish a business to seize the opportunity. However, the friend soon left the partnership after securing a stable job in Shanghai.

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Once admitted to SUP, Li used his spare time to teach bike-riding, according to the report. He began sharing instructional videos on social media platforms, and within two months, he received his first order.

Li has taught 700 individuals aged 4 to 68, primarily in their 20s and 30s, with 70 per cent being female. Photo: Handout
Li has taught 700 individuals aged 4 to 68, primarily in their 20s and 30s, with 70 per cent being female. Photo: Handout

Li seeks spacious locations near his customers’ homes for lessons. He offers a success-guarantee package priced at 800 yuan (US$110), ensuring that participants will be able to ride a bicycle by the end of the course.

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