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Temu

Temu
Temu: A rapidly expanding e-commerce platform, a subsidiary of China’s PDD Group, offering a vast array of heavily discounted consumer goods directly from manufacturers. Headquartered in Boston, Massachusetts, with a European base in Dublin, Temu primarily targets budget-conscious shoppers, including Gen Z and millennials, globally. Known for its aggressive marketing, gamified shopping experience, and ultra-low prices, it has quickly become one of the most downloaded shopping apps and a major player in global online retail. Its business model leverages direct-to-consumer shipping, contributing to the surge in ’family warehouses’ across the UK.
European Union

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For now, both sides still need each other and there is nowhere else to turn. But behind this reliance, irritation and paranoia are rising.

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EU targets China’s Shein and Temu with new fees on low-value parcels

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Across numerous sectors, China’s firms are setting up shop worldwide – and gaining ground on their well-entrenched competitors.

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